Saturday 9 February 2013

OUGD503 - Responsive - PreSonus

Brief
www.jobs.designcrowd.com/job.aspx?id=72840

Re-Written Brief





2 x logos that evoke vintage 1950's record label logos for PreSonus Audio Electronics, Inc.
Names are Sceptre and Eris.
50's retro googi look.
Needs to strongly suggest something you would see on a record label.
The design will primarily executed in process colour (CMYK) No spot colours


Background
Sceptre and Eris are the brand names of two new lines of recording studio monitor speakers that we are introducing.
Company was founded in 1995 named PreSonus Audio Electronics, Inc.
Leading designer and manufacturer of audio-recording software, hardware, and related accessories.
PreSonus software, microphone preamps, signal processors, digital audio interfaces, mixers, control surfaces and other products are used worldwide for recording, sound reinforcement, broadcast, sound design, and Internet audio.
And we're slickly sick and weird.

Development


Research Pinterest

Final design board

I decided to include the PreSonus logo to show their brand vision with the product logos for easy association, I also included monotone options to show them how the logos would work in a non-colour situation such as photocopying etc.
My contact details are on the board along with brief descriptions of the brief and what I have given them(how I have answered their brief).

Time set aside
1 day

Time taken
From reading the brief, re-writing it and submitting is approximately 22 hours. 


Proof of submission


I will only upload source files if my designs are selected, this Design crowd seems fairly easy to use and navigate. I think for quick turnaround briefs this is ideal. 

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